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Home » products » Prepaid and Loyalty Solutions


Prepaid and Loyalty Solutions

Our prepaid offerings address needs ranging from gift card programmes to remittance products. The European open loop prepaid market alone is expected to be worth EUR79bn by 2015. Prepaid products are expected to see the highest levels of adoption include travel money cards, insurance replacement products and youth and gift cards.

First Data has the vital experience and capabilities to help you deliver a highly successful prepaid strategy, whatever your prepaid need.

First Data’s Loyalty Solutions provide financial institutions and retailers with the ability to create and manage innovative loyalty programmes, which can generate new revenue and improve customer retention. Whether you are launching your first loyalty programme or updating an existing one, First Data can help you deliver a cost-effective loyalty programme that can:

  • Increase customer transaction value or frequency
  • Improve customer profitability
  • Increase product usage
  • Recruit new customers and reduce customer attrition
  • Differentiate your product from the competition