US-based Valley National Bank has partnered with Bling Nation to offer mobile payments services to its customers. Bling Nation's mobile payments services connect financial institutions, businesses and consumers through tap-and-pay for purchases at the point of sale.
According to Bling Nation, any customer with a checking account at Valley National Bank can sign up for a BlingTag, a quarter-sized microchip sticker that adheres to the back of their mobile phone to enable debit transactions directly from their account.
After every purchase made using a BlingTag, the consumer will receive a transaction confirmation and account balance by text message. BlingTag does not store any personal information.
In addition to the convenience and safety of mobile payments, Valley National Bank customers will receive instant 5% cash back with every Bling transaction up to $100.
Denise Carder, marketing director for Valley National Bank, said: “At Valley National Bank, we are dedicated to serving and supporting our local economy. In our efforts to keep dollars local, we have partnered with Bling Nation to share the benefits of mobile payments, more convenience, security and rewards, with our personal and business customers.”