UBS has appointed Michael Willi as its new chief communication officer. Mr Willi will report to the group CEO and bear global responsibility for UBS corporate and brand communications.

Mr Willi will head up the areas of communications management, media relations, internal communications and brand management. Financial communications will now be part of the group CFO function. He succeeds Tom Hill, who will take over responsibility for group strategic advisory and financial communications, reporting to the group CFO.

Mr Willi is an economist who began working at Swiss Bank Corporation in 1992. Since then he has served in various executive functions within UBS corporate communications. Most recently he headed the worldwide corporate communications management organization out of New York, US.