Open from American Express has announced the expansion of its Open Savings program with the launch of internet services partners Yahoo! Search Marketing and Yahoo! Small Business.
Open Savings gives small business owners automatic savings virtually every time they use an American Express small business card to make purchases at any Open Savings partner.
Through this partnership, business owners can use their small business card to automatically reduce their costs of doing business with Yahoo! Search Marketing and Yahoo! Small Business. Small business cardmembers will receive a 5% discount on Yahoo! Search Marketing’s online advertising and promotion services in addition to Yahoo! Small Business’s comprehensive, easy to use services, including web site hosting, e-commerce, business e-mail, and domain name registration.
Raymond Joabar, senior vice president and general manager of Open from American Express, said: Online marketing has proven to be effective for small businesses, and 55% of entrepreneurs use a company Web site as a marketing tool. The addition of Yahoo! search marketing and Yahoo! small business to our Open Savings program provides business owners with an outstanding value on marketing tools that are vital to the success of their business.