Morgan Stanley Smith Barney is set to launch the new Multicultural Financial Advisors Forum (MFAF), a blog for people of diverse backgrounds interested in careers as Financial Advisors, on 17 January 2011.

Morgan Stanley said that the new bog can be accessed at, and it is patterned after the Women Financial Advisors Forum (WFAF), which showcases successful women FAs and explores a range of career issues and opportunities for women in financial services.

According to the Morgan Stanley, the new multicultural online site showcases the opportunities, challenges and advantages of a financial advisor career and it is developed to offer multicultural Financial Advisors an opportunity to share insights and ideas about the work they do, the clients they advise, and the work-life balance they seek, and to be a useful source of information for people from diverse backgrounds considering a career in wealth management.

The bank said that the site is designed to engage readers on a path from being a visitor to the site to becoming a potential candidate for hire. The site also seeks to stimulate an online conversation by encouraging participation and providing a forum for questions and concerns. Information about the job requirements of a Financial Advisor, how to apply, career development, weekly polls and a frequently asked question (FAQ) section are included.

Morgan Stanley US Wealth Management head Andy Saperstein said that we’re committed to making Morgan Stanley Smith Barney the firm of choice for the world’s best Financial Advisors, and this initiative is just one more tool in the efforts to cast a wide net for talent.