MasterCard Worldwide has entered into an agreement with Borderlinx, a Belgium-based provider of eCommerce management solutions, to offer MasterCard customer financial institutions and their cardholders with improved access to the global eCommerce marketplace.
By working together, MasterCard and Borderlinx plan to enable an enhanced online commerce experience that allows shoppers from many markets around the world to make purchases initially at US and UK retail websites using their MasterCard-branded cards.
MasterCard said that cardholders will be able to leverage the Borderlinx platform, which facilitates international eCommerce by establishing a local address for foreign shoppers, applying tax, duty and delivery charges, and integrating with shipping services.
MasterCard Worldwide eCommerce and Mobile group executive Geoff Iddison said that today’s consumer is interested in shopping online internationally, but is often discouraged by limitations.
“By partnering with Borderlinx we take our role at the heart of commerce to the next level by facilitating better access to the global online marketplace for consumers,” Iddison said.