As part of its growth strategies in Dubai, BNP Paribas has opened its new electronic banking service unit in the Jebel Ali Free Zone.

The new service is aimed at extending BNP Paribas’s services to its clients in the region through a service point located close to them. The unit has an ATM, computer kiosks for customers for online transactions and customer service advisors to handle day-to-day requirements, such as remittance requests and check book requisitions.

Jean-Christophe Durand, regional director for the Gulf Cooperation Council (GCC) countries, said that BNP Paribas has a strong presence in the GCC, in both geographical and business terms, through its three core businesses and that it is continuing its expansion and investment in this priority region and has ambitious plans to be one of the leading international financial institutions in the GCC.

Michael Pereira, country head for the United Arab Emirates (UAE), said that the BNP Paribas has developed strongly in the UAE in terms of its corporate and investment banking, trade finance and private banking businesses. It is also planning to set up priority banking to cater to the needs of affluent investors. Mr Pereira said that the launch of the Jebel Ali unit will allow the bank to supplement these steps for growth. He added that BNP Paribas has active plans to open shortly a second unit office in Dubai close to the Sharjah industrial area, along with one more unit office in Musaffa in Abu Dhabi.